© 2011 – Routledge
260 pages | 48 B/W Illus.
Shopping is perhaps the most universal of tourist activities. Tourists form a separate retailing segment from the general population and place importance on different products and product attributes, contributing billions of dollars each year for both the private and public sector by which retail areas, townscapes and streetscapes can be revitalised. This volume – based on a two year research program from a team of authors – examines the forms and functions of approximately fifty tourist shopping villages in Australia, New Zealand, the United Kingdom, Ireland, Canada and the United States. It will interest scholars of Tourism, Geography, Business, and Economics, as well as government officials, civic leaders, and individual entrepreneurs and retailers seeking to maximize their returns and local community residents.
1. Tourist Shopping Opportunities: Placing Tourist Shopping Villages in a Larger Context 2. Issues for Sustainable Tourist Shopping Villages 3. A Model of Tourist Shopping Village Experience 4. The Importance of Location, Anchor Attractions and Entrepreneurs 5. Shopping Village Streetscapes and Servicescapes 6. Themes and Presentation 7. The Interactive Shopping Village Experience 8. Information, Support Services and Facilities 9. Evolution, Challenges and Information Needs 10. The Future of Tourist Shopping Villages