1st Edition

Transform Your Business into E

By Bennet Lientz, Kathryn Rea Copyright 2002
    350 Pages
    by Routledge

    by Routledge

    Surveys indicate that many E-Business efforts either fail or disrupt the basic business processes and transactions. E-Business is sometimes not aligned with the business or IT. Vague vision statements are not translated into specific actions related to E- Business. It is because of these factors that Transform Your Business into e was written. The book covers E-Business from the review of the business at the start to expanding E-Business after it is live.

    Assess Your Business and IT Goals and Activities
    Develop Process and Transaction Plans
    Define Your E-Business Vision and Objectives
    Build Your E-Business Strategy
    Perform Industry, Competitive, and Technology Assessments
    Determine Your E-Business IT Architecture
    Develop Your Outsourcing and ASP Approach
    Perform Marketing for E-Business
    Create Your Organization Approach for E-Business
    Establish Your Project and Program Management Approach
    Define Your E-Business Implementation Strategy
    Implement Quick Hits
    Coordinate Your E-Business Implementation
    Manage Your E-Business Operations


    University of California, Los Angeles Los Angeles, California,
    The Consulting Edge, Inc. Beverly Hills, California