1st Edition
Trust, Digital Business and Technology Issues and Challenges
Trust, Digital Business and Technology: Issues and Challenges presents and discusses the main issues and challenges related to digital trust and information technologies. The subject of trust is relevant to both practitioners and researchers. It is widely recognized and confirmed that trust, especially mutual trust, when it is built at the right level, reduces the risk of interaction and increases the collaboration between partners. Readers will gain from this book theoretical and practical knowledge on digital trust; theoretically, well-grounded knowledge on digital trust and related concepts, empirically validated by practice. Most authors have taken innovative approaches to consider issues highlighting a selected aspect of the core theme of this book. The intended audiences of this book are professionals, scholars, and students.
Forewords
Preface
PART I. THE FOUNDATIONS OF DIGITAL TRUST IN THE DIGITAL ERA
1. Digital trust and information and communication technologies: The theoretical foundations
Joanna Paliszkiewicz, Jerzy Gołuchowski, and José Luis Guerrero Cusumano
2. The triad of digital trust: Organizational trust, reputation, and ethics in cyberspace
Cezar Scarlat and Alexandra Ioanid
3. Cyber trust cultivation premise and development
Bill Hefley, Małgorzata Pańkowska and Ioana Vasiu
4. Building digital trust in social media during the crisis
Elżbieta Kacperska, Katarzyna Łukasiewicz, and Natalya Horin
5. Expectations and trust of users of digital platforms in Albania and Poland: A demographic study
Iwona Pomianek and Etleva Muça
6. The Fourth Industrial Revolution: New technology adoption and trust
Mariusz Sołtysik, Małgorzata Zakrzewska, and Szymon Jarosz
7. The importance of trust in social media
Katarzyna Łukasiewicz and Agnieszka Werenowska
8. Trust in digital confessions on social media
Katarzyna Zdanowicz-Cyganiak
9. Distributed Internet of Things applications in a trust-based Service-Oriented Architecture
Hubert Szczepaniuk
PART II. THE DIGITAL TRUST-BUILDING PROCESSES
10. Building consumer engagement and digital trust in social media
Edyta Skarzyńska
11. User’s trust and attachment to social media after crisis: The case of Facebook
Jerzy Gołuchowski and Aleksandra Popiel
12. Digital trust and artificial intelligence: Ethical standards and risk
Ewa Stawicka and Theo Anderson
13. Trust in dialogue systems: Design and analytics
Jacek Wasilewski, Barbara Filipczyk, Agata Kostrzewa, and Agnieszka Filipczyk
14. Digital trust and information and communications technology usage in households: The case of European countries
Monika Utzig, Ana Kapaj Mane, and Aneta Mikuła
PART III. TECHNOLOGICAL CHALLENGES TO BUILDING DIGITAL TRUST
15. Trust and Internet of Things
Jakub Kraciuk and Tchon Li
16. Information technology trust in the workplace
Dave E. Marcial, Alfie Q. Arcelo, Joy M. Dy, and Markus Launer
17. Antecedents of digital trust in online shopping
Anna Jasiulewicz, Frithiof Svenson, and Barbara Wyrzykowska
18. Trust and advertising in digital marketing
Agnieszka Werenowska, Agata Balińska, and Ewa Jaska
19. Digital trust in business ecosystem collaboration: Leveraging digital technologies to develop a framework
Khuram Shahzad and Shahid Hafeez
Biography
Joanna Paliszkiewicz is a Professor at the Warsaw University of Life Sciences, Poland.
José Luis Guerrero Cusumano is an Associate Professor at Georgetown University, Washington, D.C., USA.
Jerzy Gołuchowski is a Professor at the University of Economics in Katowice, Poland.
"With the integration of digital technologies into all areas of business, the need for trust is becoming a fundamental factor for doing business and also for people to use these technologies. Establishing a trusting relationship with these technologies in the digital environment is the key to individual and organizational cooperation and success. In this respect, Developing Digital Trust in Business: Theory and Practice is presenting and exploring the issues and challenges posed by digital trust and information technologies." - Fatih Çetin, Nige Omer Halisdemir University, Turkey
