1st Edition
Trust and Digital Business Theory and Practice
Foreword
Foreword: The Evolution of Trust
Preface
SECTION I: Theory of Trust
1 Building Digital Trust in Business
JOANNA PALISZKIEWICZ AND KUANCHIN CHEN
2 Measuring and Applying Trust in Business
JERZY GOŁUCHOWSKI AND JOANNA PALISZKIEWICZ
3 Trust, Strategic Leadership, and Digital Transformation
XIAODAN “ABBY” WANG
4 Intuition and Digital Trust in Virtual Organizations: Toward Digital Intuition
MARKUS LAUNER, FRITHIOF SVENSON, FATIH ÇETIN, AND PIOTR PIETRZAK
5 The Role of Trust and Cooperation in Virtual TeamsWOJCIECH PIZŁO
6 Fake News as a Threat to Digital Trust in the Workplace
JANUSZ STRUŻYNA AND KRZYSZTOF KANIA
7 Understanding the Impact of Entrepreneurial Ecosystem Interactions on Innovative Capabilities: Toward a Conceptual Framework
KHURAM SHAHZAD AND JOSU TAKALA
SECTION II: Application of Trust Theory
8 Digital Innovation Trust in Small Business: The Case of COVID-19 Pandemic
MAREK MATEJUN AND MARCIN RATAJCZAK
9 Building Digital Trust by Communicating Environmental, Social, and Governance Activities
DOROTA MARQUARDT AND ANNA LOSA-JONCZYK
10 Seniors’ Trust in e-Commerce
ANNA DĄBROWSKA AND IRENA OZIMEK
11 Digital Trust in the Hotel Industry – An International Customer/Supplier Perspective
KANDAPPAN BALASUBRAMANIAN, RUPAM KONAR, AGNIESZKA TUL-KRZYSZCZUK, AND MARKUS LAUNER
12 Digital and Green Trust in the Agri-Food Business
NINA DREJERSKA AND MARIANTONIETTA FIORE
13 Consumer Trust and Food Purchase Decisions in Poland
MONIKA GĘBSKA
14 Digitization and Public Trust in Health System during COVID Pandemic
UTKARSH SHRIVASTAVA AND JIAHE SONG
15 Trust of Traffic Participants in Modern Telematics Solutions in Transport
KONRAD MICHALSKI , TERESA GĄDEK-HAWLENA, AND MAREK WRÓBEL
16 The Role of Digital Technology in Trust-Building and Perception of Agriculture by Consumers
PAULINA KRAMARZ AND HENRYK RUNOWSKI
17 Digital Finance Technology in Trust Creation Among Customers
MAGDALENA MĄDRA-SAWICKA
18 Digital Trust in the Workplace: Testing on the Chinese, German, and United States Samples
FATIH ÇETIN, JOANNA PALISZKIEWICZ, AND MARKUS LAUNER
19 Examining the Role of Trust in the Usage of Mobile Banking Services: An Empirical Investigation from Poland
PIOTR PIETRZAK AND MONIKA ROMAN
20 Exploring Digital Trust in the Food Supply Chain in a Worldwide Sample
MARKUS LAUNER AND FATIH ÇETIN
Biography
Joanna Paliszkiewicz is a professor at the Warsaw University of Life Sciences, Poland and director of the Management Institute.
Kuanchin Chen is the director of Center for Business Analytics, a professor of Computer Information Systems, and John W. Snyder Faculty Fellow at Western Michigan University, USA.
Markus A. Launer is a professor of Business Administration and Service Management at the Ostfalia University of Applied Sciences, Germany.






