226 pages | 9 B/W Illus.
Writing and Reporting News You Can Use instructs students on how to produce news that is informative, interesting, educational, and most importantly, compelling. It addresses roadblocks to student interest in writing news, using illustrative examples and exercises to help them understand how to write news that is interesting and accurate. Trujillo’s hands-on approach is based on real-world strategies that deal with audience and market characteristics. Students are writing from the very beginning while also getting the ethical and legal grounding necessary to understand the field. This textbook is a complete resource for students learning broadcast news, including how to get a job after leaving the classroom.
"For anyone who has been in the news reporting business, when reading Trujillo’s text, they can truly identify with what she’s written. She tells is like it is and to newbies this is the text to use."
- Mac Aipperspach, Del Mar College, USA
Part One – Introduction
Part Two - The Basics
1. What is News and Where Does It Come From?
2. What do People Want from a Newscast?
3. The Rules and Regulations - Avoiding Legal Problems
4. Ethical and Moral Newswriting
Part Three - Write
5. Writing the News to Make It More Readable
6. News Judgment - How to Pick the Right Stories
7. Re-write and Then Re-write it Again
8. Types of Stories
9. Teases and Headlines
10. Enterprising Stories
11. Public Affairs News
12. Creating Series and Multi-Part Stories
Part Four - Working with Audio and Video
13. Types of Audio and Video
14. Effective Interviewing
15. Selecting and Writing with Interview Clips
16. Adding Creative Elements to News Stories
Part Five - Social and Multi-Media News
17. Writing for Internet Usage
18. Packaging for Multi- Media
19. Social Media as a News Source
Part Six - Reporting and Presenting the News
20. The Right Attitude and Approach
21. Sounding Like the Expert
22. Looking like a Pro
Part Seven - Becoming a Pro
23. The Life of a News Professional
24. Creating and Marketing Your Demo
25. News Tests and Interviews
26. Making Your First Career Move
Part Eight –Conclusion