280 pages | 41 B/W Illus.
Writing for News Media is a down-to-earth guide on how to write news stories for online, print and broadcast audiences. It celebrates the craft of storytelling, arguing for its continued importance in a modern newsroom. With dynamism and humour, Ian Pickering, a journalist with 30 years’ experience, offers readers practical advice on being a news journalist, with step-by-step guidance on creating a great story and writing the perfect news copy.
This is an instructive and insightful manual which champions brilliant storytelling and writing with flair. It introduces a set of key creative and analytical techniques that will help students of journalism and young professionals hone and refi ne their story-writing skills.
‘From raw trainees through to the most experienced journalists, this is an essential handbook for any writer. Writing for News Media has been created by someone who clearly loves words and knows the importance of using them correctly for effective storytelling.’
Dave Morgan, Head of Copy and Style, The Sun, UK
Introduction, 1. You, The Storygatherer, 2. What Is News?, 3. Tools of the Trade, 4. Borrowing from Bond, 5. Building a Story, 6. The First Golden Rule, 7. The Other Golden Rules, 8. Headlines, Quotes and Pictures, 9. Tackling Different Subjects, 10. Writing for Broadcast, 11. The Non-Rules of Grammar