1st Edition

Australian Cultural Policy Unravelled The Digital Demise of National Television Drama

By Anna Potter, Marion McCutcheon Copyright 2025
154 Pages 22 B/W Illustrations
by Routledge

154 Pages 22 B/W Illustrations
by Routledge

This book explores the impacts of digitization and sector internationalization on national drama production and their consequences for industry, audiences, and domestic storytelling. Using Australia as a case study, it provides a systematic evaluation of the efficacy of cultural policy intended to support the production and circulation of national drama from 2001–2024. During the first two... Read more

1. Cultural policy has failed Australian television drama 2. Understanding Australian television culture 3. The end of mass media logics: broadcaster and policymaker responses 4. Screen agency roles and reforms: the case of Screen Australia 5. Australian drama producers: evolution and adaptation 6. Policy Reform: Looking to the Future 7. Conclusions And Implications for Australian Drama

Biography

Anna Potter, PhD, is a Professor in Digital Media and Cultural Studies in Queensland University of Technology’s School of Communication, where she is Academic Lead, Research and a Chief Investigator in the Digital Media Research Centre. A leading authority on children’s television, national drama and media policy, she is the author of Creativity, Culture, and Commerce: Producing Australian Children’s Television with Public Value (Intellect, 2015), Producing Children’s Television in the On-Demand Age (Intellect, 2020), and multiple journal article and book chapters.

Marion McCutcheon, PhD, is a communications economist and holds the position of Senior Research Fellow at the University of Canberra’s News and Media Research Centre. She has extensive experience in providing policy-focused research and advice within the Australian Government, and as an academic researcher focusing on the media industries and creative industries. Her interests include the role of the creative industries in economic systems and how society benefits from investing in culture. Recent work includes the book Transnational TV Crime: From Scandinavia to the Outback (Edinburgh University Press 2024) with the University of Wollongong’s Sue Turnbull.