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Business Practices in Higher Education: A Guide for Today's Administrators book cover

2nd Edition

Business Practices in Higher Education A Guide for Today's Administrators

By Mark A. Kretovics, Erica Eckert Copyright 2020
300 Pages 64 B/W Illustrations
by Routledge

300 Pages 64 B/W Illustrations
by Routledge

300 Pages 64 B/W Illustrations
by Routledge
Also available as eBook on:
The new edition of Business Practices in Higher Education helps readers understand the true nature of higher education and appreciate how the academy effectively incorporates business practices into everyday work lives. The authors apply business concepts and models and explain how they can be leveraged to improve the overall efficiency and effectiveness of higher education institutions. Useful... Read more

Preface

Part 1 Environment and Structure

1 Today’s Environment

2 Organizational and Administrative Structures

Part 2 Finance and Funding

3 Economic Principles

4 Finance

5 Accounting

6 Budget Basics

Part 3 People and Processes

7 Management Principles

8 Strategic Planning

9 Managing Human Resources: Recruitment, Selection, and Retention of Competent Staff

10 Marketing Basics

Part 4 Perspectives on the Future

11 Fundraising

12 Where do we go from here? What is next?

Biography

Mark A. Kretovics is Associate Professor of Higher Education Administration and Student Affairs at Kent State University, USA.

Erica Eckert is Assistant Dean for Assessment and Accreditation and Assistant Professor in the School of Foundations, Leadership, and Administration at Kent State University, USA.

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