2nd Edition

Business Practices in Higher Education
A Guide for Today's Administrators





ISBN 9781138365384
Published October 2, 2019 by Routledge
288 Pages 64 B/W Illustrations

USD $50.95

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Book Description

The new edition of Business Practices in Higher Education helps readers understand the true nature of higher education and appreciate how the academy effectively incorporates business practices into everyday work lives. The authors apply business concepts and models and explain how they can be leveraged to improve the overall efficiency and effectiveness of higher education institutions. Useful examples from a wide range of institutions—including small private college, large public universities, and community colleges—address macro-level higher education and student population issues, while also addressing micro-level issues for individual institutions or students. Business practices are critical to the academic, student affairs, and administrative sides of higher education. This book offers aspiring higher education and student affairs professionals an understanding of the fundamental business practices of colleges and universities.

New in this edition:

  • Updated coverage of current practice and research
  • New chapters on accounting, strategic planning, and fundraising
  • End-of-chapter questions for discussion

Table of Contents

Preface

Part 1 Environment and Structure

1 Today’s Environment

2 Organizational and Administrative Structures

Part 2 Finance and Funding

3 Economic Principles

4 Finance

5 Accounting

6 Budget Basics

Part 3 People and Processes

7 Management Principles

8 Strategic Planning

9 Managing Human Resources: Recruitment, Selection, and Retention of Competent Staff

10 Marketing Basics

Part 4 Perspectives on the Future

11 Fundraising

12 Where do we go from here? What is next?

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Author(s)

Biography

Mark A. Kretovics is Associate Professor of Higher Education Administration and Student Affairs at Kent State University, USA.

Erica Eckert is Assistant Dean for Assessment and Accreditation and Assistant Professor in the School of Foundations, Leadership, and Administration at Kent State University, USA.