Creative Working in the Knowledge Economy: 1st Edition (Hardback) book cover

Creative Working in the Knowledge Economy

1st Edition

By Sai Loo


178 pages | 1 B/W Illus.

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There is a growing interest in the knowledge economy, and the new types of job and ways of working associated with it. This book analyses how a particular group – creative knowledge workers – carry out their jobs and learn within it. Using empirical research from advertising and software development in Europe, Singapore and Japan, it develops a new conceptual framework to analyse the complexities of creative knowledge work.

Focussing uniquely on the human element of working in the knowledge economy, it explores the real world of how people work in this emerging phenomenon and examines relationships between knowledge and creative dimensions to provide new frameworks for learning and working. It offers critical insights into how these workers apply their creative knowledge work capacities towards the production of innovative products and services, as well as using their creative abilities and knowledge to fashion both digital and tangible goods in the knowledge economy.

Adding significantly to the on-going debate around knowledge work and creativity, this comprehensive examination will be of interest to researchers and educators in organisational learning, management and HRM and to anyone involved in devising ways to develop and support workers in lifelong and flexible creative work practices.


"This book fixes terms that are universally bandied about in modern business parlance within an original conceptual framework that draws from economics, sociology, psychology and management. It then grounds them in empirical studies of four occupations (software developers and managers; copy writers and creative directors) in two creative industries (IT software and advertising) in three countries (England, Japan and Singapore). This interdisciplinary approach gets beneath the slogans to show how divisions of knowledge and labour are collapsing between managers and ‘leaders’ as producers and consumers relate individually and collectively across an increasingly integrated workforce. It will find readers in academic areas from business to education, cultural studies to information science, as well as other ‘knowledge workers’ seeking to make sense of the increasingly networked reality in which we are all involved."

Patrick Ainley, Professor of Training and Education in the University of Greenwich School of Education and Training (as was) and now a Visiting Fellow in the Business Faculty and at New College, Oxford.

Table of Contents

1. Introduction

2. The Knowledge Economy and Perceptions of Knowledge

3. Knowledge Work – Issues and Perspectives

4. Critical Perceptions of Creativity and Knowledge Work

5. A Theoretical Framework of Creative Knowledge Work

6. Advertising I

7. Advertising II

8. Information Technology Software I

9. Information Technology Software II

10. Forward

11. Coda

About the Author

Sai Loo is a Lecturer at the Institute of Education, University College London, UK. His areas of interest are in the interdisciplinary approaches to defining, identifying and applying knowledge in different pedagogic and work settings. He has published widely including the Routledge research monograph, Vocationalism in Further and Higher Education.

About the Series

Routledge Advances in Organizational Learning and Knowledge Management

Strategic topics such as Organizational Learning (OL) Knowledge Management (KM), and Intellectual Capital (IC) are gaining greater interest both from the academic community and organisations in the highly competitive environment of today’s economy. The influence of innovation and learning present a competitive advantage for firms, universities, organizations and regions.

The main goal of this book series is to bring together a selection of new perspectives from leading researchers on topics such as knowledge management and learning in cities and regions; knowledge management and intellectual capital reporting in universities, research centres and cities; future skills of knowledge workers, gamification and more.

The books in this series will reflect the most up-to-date research by leading experts from around the world, with special attention to new emerging topics. Some of the books will have a specific focus on relevant topics within certain economies/zones (for example, Central Asia, Himalayan Region, Gulf Region, New Silk Route).

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
BUSINESS & ECONOMICS / Knowledge Capital
BUSINESS & ECONOMICS / Organizational Development