The development of international business and of globalization in every field of activity requires the interaction of individuals and groups with diverse cultural, religious, ethnic and social characteristics in different institutional contexts. Cross-cultural Challenges in International Management addresses the various difficulties that may impede smooth communication and cooperation of those involved in such interactions. It examines what types of resources are mobilized to overcome such difficulties.
The cultural and societal challenges of international management must be considered at different levels, the one of strategy, which the first part of the book is devoted to, but also that of management and business practices, addressed in the third part of the book. Both strategic decisions and daily business practices, however, in the particularly fluctuating and incompletely defined international context, gain from being framed by ethical and corporate social responsibility, which the second part of this book is devoted to. Cross-cultural Challenges in International Management provides an analysis of specific situations revealing such cultural or societal challenges. Thus, the reader will benefit not only from advanced theoretical knowledge in the field, but also from practical applications in various professional context and various countries.
Practitioners, students in various fields of social sciences, particularly in management, communication, international relations, and researchers will widely benefit from this book.
Table of Contents
1. Introduction and overview
Bruno AMANN, Jacques JAUSSAUD
Part 1. Cultural and Societal Challenges in Strategic Decision Making
2. How to survive in an unstable environment for a long time to come: a study of firms operating in Tunisia during the democratic transition
Alya CHARFI, Jamil CHAABOUNI
3 Asymmetric Alliances and SMEs’ Internationalization
4 Autonomy or abandonment? An analysis of authority figures in the context of international post-acquisition integration
Yasmine SALEH, Emna MOALLA
5 Cultural challenges and quality management practices of a German multinational in Brazil
Madeleine BAUSCH, Christoph BARMEYER and Ulrike MAYRHOFER
Part 2. Ethical and social responsibility issues in international management.
6. CSR Action Mechanisms of International Companies: An analysis in the Light of African Realities
Suzanne M. Apitsa
7. The ethical tools of multinationals: a proof of cultural diversity
8. The long march of CSR in China: from Confucius to the teachings of Business Schools
Gildas LUSTEAU, Isabelle BARTH
9. "Islamic Ethics and the Spirit of Capitalism": The case of MÜSİAD in Turkey
Part 3. The challenges of cross-cultural issues in international management.
10. The Limits of Managerialism for International Enterprise in India
John Eustice O’BRIEN, Josiane MARTIN-O’BRIEN
11. Environmental considerations when purchasing transport services: A Comparison of management approaches between Swedish and French Shippers
Nathalie TOURATIER-MULLER, Dan ANDERSSON
12. Does International Mobility Really Increase Students’ Intercultural Competence?
Anne BARTEL-RADIC, Marie-Estelle BINET
13. Are intercultural competences at the centre of job-market demands?
Sophie WODOCIAG, Axelle LUTZ, Chiara GHISLIERI
Bruno AMANN, Jacques JAUSSAUD
Bruno Amann is Professor in Management Sciences at Paul Sabatier University in Toulouse, France. He is also associate Professor in Tianjin Foreign Studies University (China).
Jacques Jaussaud is Professor in Management Sciences at the University of Pau (UPPA), Pau, France.