Digital entrepreneurship refers to business activities in the digital media and information and information and communication technologies. It encompasses entrepreneurial pursuits in areas such as artificial intelligence, blockchain, internet of things, and augmented reality among many more. The digital economy is expected to bring about $60 Trillion in revenue by 2025. With the rise and proliferation of emerging technologies globally, entrepreneurs have pursued opportunities to leverage skills, abilities, and resources to find innovative revenue streams. Companies such as Facebook, Uber, and Twitter are examples of highly successful digital firms that have become giants in the industry. Entrepreneurs and executives from all over the world are looking to follow in their footsteps. The book will outline and discuss ideas and approaches for companies of all sizes to benefit from the digital economy.
This edited book brings together chapter contributions from leading practice experts and academics from all over the world. It advances contemporary thinking on digital entrepreneurship and aims to become the ultimate reference guide on the subject, making it especially valuable to researchers, academics, students, and professionals in the fields of entrepreneurship, international business, and the management of technology and innovation.
Chapter 1. Introduction: digital entrepreneurship in a global context
J. Mark Munoz
Chapter 2. Challenges in digital entrepreneurship
Panagiotis Kyriakopoulos
Chapter 3. Opportunities in digital entrepreneurship
Qiwen Zhang and Yue Xu
Chapter 4. Digital entrepreneurship in small ventures and start-ups
Alicia Rodríguez, Virginia Hernández, Zulima Fernández and Belén Usero
Chapter 5. Driving corporate digital entrepreneurship
Dominik Kanbach, Alexander Kramer and Philipp Veit
Chapter 6. Digital entrepreneurship and localization
A. Rebecca Reuber, Esther Tippmann and Sinéad Monaghan
Chapter 7. Digital entrepreneurship, internationalization and bricolage, and value chain implications
Ioan-Iustin Vadana, Olli Kuivalainen, Lasse Torkkeli, and Sami Saarenketo
Chapter 8. Digital entrepreneurship and capital acquisition in the global economy
Mohammad Keyhani, Michael Robinson, Alfred Lehar and Andishe Ashjari
Chapter 9. Digital entrepreneurship and the international ethical context
Anna-Lena Maier and Dirk Ulrich Gilbert
Chapter 10. Digital entrepreneurs’ strategic responses to the incomplete global policy framework for blockchain-based business
Aušrinė Šilenskytė, Jurgita Butkevičienė, and Charles Dhanaraj
Chapter 11. The future of digital entrepreneurship in a global economy: The case for cloud services
RJ Podeschi
Biography
J. Mark Munoz is a tenured Full Professor of International Business at Millikin University in Illinois, and a former Visiting Fellow at the Kennedy School of Government at Harvard University.
