1st Edition
Eco-Friendly and Fair Fast Fashion and Consumer Behaviour
Introduction
Section 1 - The Fast Fashion Phenomena and Its Consequences from a Sustainability Point of View
Chapter 1: Rana Plaza as a threat to the fast fashion model? An analysis of institutional responses to the disaster in Germany
Chapter 2: Evaluating fast fashion: examining the micro and the macro perspective
Section 2 - Fast Fashion and the Consumer
Chapter 3: Mind the gap; fashion consumers’ intentions and behaviors
Chapter 4: Drivers and obstacles of ethical fashion consumption
Chapter 5: Knowing better, but behaving emotionally: strong emotional undertone in the fast fashion consumption
Chapter 6: From myopia to boycott: consumer acceptance of, and resistance to, fast fashion
Chapter 7: Enabling sustainable behaviours through M-Commerce app design: focus on the fast fashion industry
Section 3: Alternative Models for a Sustainable Fashion Consumption
Chapter 8: Consumer colour and style preferences: a new approach to tackling the textile waste conundrum
Chapter 9: Looking backwards and forwards in sustainable fashion: comparison of two social enterprises to circulate used clothes
Chapter 10: Innovative sustainability in South Asian garment supply chains: the case of MAS Holdings in Sri Lanka
Chapter 11: Sustainable fashion: a hybrid business model for social, economic, and environmental responsibility in Haiti
Chapter 12: Product service systems: a viable business model for fashion brands?
Chapter 13: Redirecting the fashion industry toward eco-effective practices
Chapter 14: To wear or to own? Influences of values on the attitudes toward and the engagement in collaborative fashion consumption
Section 4: Supply Chain Insights
Chapter 15: Evaluating social transparency in global fashion supply chains
Chapter 16: A for Fabrics: Innovation and waste prevention
Chapter 17: From sustainable sourcing to sustainable consumption: the case of DBL Group in Bangladesh
Conclusion
Biography
Carolin Becker-Leifhold studied Business Administration and Sustainability Management. Since 2015 she has worked as a research assistant at the University of Ulm, Germany, in a third-party project for sustainability in the textile industry. She is also a PhD student at the University of Ulm and is writing her PhD thesis about Sharing Economy and collaborative clothing consumption.
Mark Heuer is an Associate Professor of Management at the Sigmund Weis School of Business at Susquehanna University, USA. Mark previously held positions in the governmental, nonprofit, and private sectors for over 30 years. His research interests include sustainability, social issues management, and national culture.
