From its emergence as a modest newspaper to becoming the largest communication group in Argentina, and one of the main communications groups in Latin America, this book examines the media conglomerate Grupo Clarín.
Guillermo Mastrini, Martín Becerra and Ana Bizberge analyze the group’s corporate structure and the aspects that have contributed to its expansion throughout its history, mapping its stages of growth to the regulatory policies, cultural politics, economics and political history of Argentina over the last few decades. This book offers a compelling analysis of one of the key players in the Latin American communication and information market, highlighting how the conglomerate has continued to grow under various different governments - by achieving legal reforms and influencing policies - and continues to have great capacity to influence the policy and regulation of the system, the market structure and cultural consumption in the region.
This book is ideal for students, scholars and researchers of global media, political economy, and media and communication, especially those with an interest in Latin America.
Table of Contents
Introduction 1. Understanding Clarín: An Overview of Argentine History 2. Politics under the skin 3. Economic Profile 4. Cultural Profile of Clarín Conclusion
Guillermo Mastrini is a Professor at Universidad Nacional de Quilmes and Universidad de Buenos Aires. He is also member of CONICET , Argentina. He is co-editor of Political Economy, Communication and Knowledge: A Latin American Perspective (2012). He has been consultant for UNESCO, the Friedrich Ebert Foundation and Open Society Foundations. He is member of the board of OBSERVACOM.
Martín Becerra is a Professor at Universidad Nacional de Quilmes and Universidad de Buenos Aires. He is also member of the Consejo Nacional de Investigaciones Científicas y Tecnológicas, Argentina. He has been consultant for UNESCO, Amnesty International, Reporters Without Borders, the Swedish International Cooperation Agency, the Friedrich Ebert Foundation and Open Society Foundations.
Ana Bizberge is the Head of the MA in Cultural Industries at Universidad Nacional de Quilmes and she is a professor at Universidad de Buenos Aires, Universidad de San Martín and Universidad Torcuato Di Tella, where she teaches media policy and economics and communication theories. She is also content editor at OBSERVACOM.