1st Edition
Intellectual Property Branding in the Developing World A New Approach to Non-Technological Innovations
1: General Introduction; 2: Chapter 1: Conceptual Framework; 3: Chapter 2: Intellectual Property Trends in the Developing World from 2011 to 2016 Based on Income Status; 4: Chapter 3: Non-Technological Innovations and Intellectual Property in the Developing World; 5: Chapter 4: Branding of Local Products in Diverse Industries in the Developing World; 6: Chapter 5: Branding Innovations in the Developing World; 7: Chapter 6: General Conclusion
Biography
Tshimanga Kongolo has been with the World Intellectual Property Organization
(WIPO) Academy for almost 18 years. Prior to joining WIPO, he
taught IP at Osaka University, Osaka, Japan. He also spent seven months as a
Research Fellow (while being with Osaka University) at Max Planck Institute
for Foreign and International Patent, Copyright and Competition Law, Munich,
Germany, in 2000. His key areas of expertise involve international IP law; branding
and innovation; African IP systems; and global IP challenges, including traditional
knowledge and IP and public health. He has widely published books and
articles on those areas in peer-reviewed top international IP journals (see Google
Scholar).
