134 Pages
by
Routledge
134 Pages
by
Routledge
144 Pages
by
Routledge
Also available as eBook on:
Building upon decades of research, this shortform book distils the rise of management’s gurus. The author analyses the economic and political changes which facilitated the rise of this new group and offers reflections on the controversies around the development of ‘guru theory’ (a reasonably stable and enduring set of assumptions and associated practices).
The rise of management gurus is placed... Read more
1. Introduction 2. The Rise of Management’s Gurus 3. Who are the Gurus? 4. Guru Theory 5. The Guru Industry 6. Guru Speak 7. The Limits of Guru Speak 8. New Directions in Management Guru Research
Biography
David Collins is Professor in Management and Dean of the Suffolk Business School, University of Suffolk, UK.
'This succinct and to-the-point volume exemplifies the rigor insight and originality with which David Collins continues to address the Management Guru phenomenon. It is a must for researchers and students in business and management, and for the general reader.' -- Bill Cooke, Chair in Strategy, University of York Management School, UK






