1st Edition

Managing External Relations in Schools A Practical Guide

Edited By Nicholas Hedley Foskett Copyright 1992
248 Pages
by Routledge

256 Pages
by Routledge

256 Pages
by Routledge

The educational environment of the 1990's is characterized by increasing independence for schools in a more competitive climate. This book is intended to be of direct practical help to those involved in ensuring the long-term wellbeing of schools for the benefit of the pupils they educate. Its aim is to provide both an overview of the issues relating to external relations in schools and an... Read more
Preface Part 1 External relations in schools—an introduction 1 An introduction to the management of external relations in schools 2 The organizational framework for external relations Part 2 Links with the educational environment 3 From paternalism to partnership: links with the LEAs 4 Links across the primary/secondary interface—a primary perspective 5 Links with educational support services 6 Links with further education 7 Links with higher education Part 3 Links with the community 8 Liaising with parents 9 Liaising with the media 10 Links with industry and employers 11 The school within the community Part 4 The marketing environment 12 Institutional identity in the school context 13 Marketing the school as an educational institution 14 Marketing the school’s facilities 15 Fund-raising from external sources Part 5 In conclusion 16 External relations and the future

Biography

Nicholas Foskett is Lecturer in Education at the University of Southampton. His career has included experience in teaching and management in schools and higher education, Nicholas Foskett

`the book is an interesting, enjoyable and sometimes provocative read.' - Education

`Ah, at last, a `marketing' book that barely mentions the word `prospectus'...good reading and reference.' - Management in Education

. . . an interesting, enjoyable and sometimes provocative read - Education