Mediation and Multimodal Meaning Making in Digital Environments
- Available for pre-order. Item will ship after November 11, 2021
This collection explores the mediation of a wide range of processes, texts, and practices in contemporary digital environments through the lens of a multimodal theory of communication.
Bringing together contributions from renowned scholars in the field, the book builds on the notion that any form of digital communication inherently presents a rich combination of different semiotic modes and resources as a jumping-off point from which to critically reflect on digital mediation from three different perspectives. The first section looks at social and semiotic practices and the implications of their mediation on artistic production, cultural heritage, and commerce. The second part of the volume focuses on dynamics of awareness, cognition, and identity formation in participants to digitally-mediated communicative processes. The book’s final section considers the impact of mediation on shaping new and different types of textualities and genres in digital spaces.
The book will be of particular interest to scholars, researchers and students in multimodality, digital communication, social semiotics, and media studies.
Table of Contents
The Digital Mediation of Knowledge, Representations and Practices through the Lenses of a Multimodal Theory of Communication
Ilaria Moschini, Maria Grazia Sindoni
Section A. The Digital Mediation of Practices
- Art as Research into Semiotic Technology. The Case of David Hockney’s Digital Art
- What Happened to the Artist? Representation and Positioning in Art Museum Websites
- "A War to End All Wars": Re-enacting and Re-embodying War Discourse. A Multimodal Analysis of Agency at WWI Galleries
- Website Interactivity as Representations of Social Actions? Developing a Social Semiotic Discourse Approach to Interaction Design
- Interrelation: Gaze and Multimodal Ensembles
- "I’m So Confused!". Social Reading Practices and Their Semiotic Affordances on Goodreads
- Interactivity and Multimodal Cohesion in Digital Fairy Tales
- A Look Back at Early Economics Blogs: a Multimodal Analysis of Indexicality and Identity Construction
- Multimodality and Genre Evolution. A Decade-by-decade Approach to Online Video Genre Analysis
- Video Abstracts: Methodological Reflections When Analyzing a Nascent Genre and its Associated Scientific Community
- Healthy Pic Hashtagging in Twitter: the Role of Infographics in #AntibioticGuardian
- Towards a Framework for Video Mediated "Cooper-action". Discourse Practices, Bonding and Distance in Synchronous and Asynchronous Digital Video Spaces
Theo van Leeuwen, Christian Mosbæk Johannessen
Søren Vigild Poulsen
Section B. Awareness, Identities and Cognition in Digital Mediation
Jarret Geenen, Jesse Pirini
Susanne Reichl, Miriam Mayrhofer and Christina Schuster
Section C. The Digital Mediation of Texts and Genres
Anna Franca Plastina
Maria Grazia Sindoni, Ilaria Moschini
Ilaria Moschini is tenured Assistant Professor of English Linguistics and Translation at the University of Florence,Italy. She holds a PhD in Applied Linguistics from University College London, UK (UCL). She has published articles and book chapters in leading international journals and edited special issues and collections on media language, US political discourse, critical discourse analysis and multimodality. She published a monograph on the cultural and semiotic evolution of the American Dream (Le Lettere 2007). She is member of editorial boards in indexed journals in the areas of linguistics and multimodality. She has been a Visiting Scholar at the Center for Multimodal Communication at the University of Southern Denmark and has participated in national and international research projects.
Maria Grazia Sindoni is Professor of English Linguistics and Translation in the Department of Ancient and Modern Civilizations at the University of Messina (Italy). Her main research interests embrace multimodal studies, systemic-functional linguistics, and applied linguistics. She participated in numerous international research projects, as a team member and as principal investigator. Her publications include several monographs, edited collections, as well as articles and chapters on theories and methods to investigate how semiosis of communication works in video-mediated contexts by applying multimodal frameworks of analysis and transcription methods that account for the repertoire of semiotic resources. She explores questions of testing and assessment for the development of digital literacies.