Today’s most pressing challenges require behaviour change at many levels, from the city to the individual. This book focuses on the collective influences that can be seen to shape change.
Exploring the underlying dimensions of behaviour change in terms of consumption, media, social innovation and urban systems, the essays in this book are from many disciplines, including architecture, urban design, industrial design and engineering, sociology, psychology, cultural studies, waste management and public policy.
Aimed especially at designers and architects, Motivating Change explores the diversity of current approaches to change, and the multiple ways in which behaviour can be understood as an enactment of values and beliefs, standards and habitual practices in daily life, and more broadly in the urban environment.
Table of Contents
Foreword by Michael Braungart Preface by Doug McKenzie-Mohr Prologue: Motivating Change in Consumption and Behaviour (Robert Crocker and Steffen Lehmann) Part 1: Framing the Problem: Consumption, Behaviour and Sustainability 1. From Access to Excess: Consumerism, ‘Compulsory’ Consumption and Behaviour Change (Robert Crocker) 2. Exploring the Role of Individual, Context and Object in Sustainable Urban Consumption (Peter Newton) 3. Working towards Sustainability: exploring the workplace as a site for pro-environmental behavioural change (Janine Chapman, Natalie Skinner, Sharni Searle) 4. The National Dialogue on Behaviour Change in UK Climate Policy: some observations on responsibility, agency and political dimensions (Shane Fudge and Michael Peters) 5. Using the Long Lever of Value Change (Chrisna du Plessis) Part 2: Communicating for Change: Values, Behaviour, Media and Design 6. Behaviour Change: A Dangerous Distraction (Tom Crompton) 7. Leading by Design: Cultivating self-leadership for sustainability (Paul Murray) 8. Telling the Truth about Animals and Environments: media and pro-environmental behaviour (Carla Litchfield) 9. Advertising, Public Relations and Social Marketing: shaping behaviour towards sustainable consumption (Gjoko Muratovski) 10. Contemplative Objects: artefacts for challenging convention and stimulating change (Stuart Walker) Part 3: Social Innovation for Change: Shaping Behaviour through Design 11. Sustainable Qualities: powerful drivers of social change (Ezio Manzini and Virginia Tassinari)
12. Amplifying Innovative Sustainable Urban Behaviours: defining a design-led approach to social innovation (Lara Penin) 13. Wellbeing, Participation and Young Citizens Shaping Place (Angelique Edmonds) 14. System Design for Sustainability: the challenge of behaviour change (Carlo Vezzoli) 15. Ethnicity, Environmental Behaviour and Environmental Justice: initial findings from research in a London borough (Guy M. Robinson, Steven Guilbert, Terry Tudor, Stewart W. Barr, Alan Metcalfe and Mark Riley) Part 4: Designing Urban Systems for Change: Towards the Zero Waste City 16. Motivating behaviour change and implementing waste management optimization to create ‘Zero Waste Cities’ (Atiq Uz Zaman and Steffen Lehmann) 17. Zero Waste 2020: Sustainability in our hands (Paul Connett) 18. Food for Thought: design of a food waste composting system in a temporary accommodation setting (Kerrie Bell, Barbara Koth and Steffen Lehmann) 19. Wood in the city: Social acceptance of prefabricated multi-storey timber buildings using low-carbon construction systems (Steffen Lehmann and Gabriele B. Fitzgerald) Epilogue: The Consumption Dilemma: from behaviour change to zero waste (Steffen Lehmann and Robert Crocker)
Robert Crocker is a Senior Lecturer in the School of Art, Architecture and Design at the University of South Australia and teaches in both the history and theory of design and in the School’s Master of Sustainable Design program. He is a member of the Zero Waste SA Research Centre for Sustainable Design and Behaviour. His most recent publication was Designing for Zero Waste (Routledge, Earthscan, 2012), a book he also co-edited with Steffen Lehmann.
Steffen Lehmann is the Director of the Zero Waste SA Research Centre for Sustainable Design and Behaviour at the University of South Australia. Steffen is a widely published author and scholar and is Founding Director of the s_Lab Space Laboratory for Architectural Research and Design (Sydney-Berlin). A German-born architect and urban designer, he is editor of the US based Journal of Green Building and an advisor to Australian and German government, city councils and industry.