1st Edition
Music Artist Managers Remuneration and Retention in the Popular Music Business
To what extent is it possible to do good work in music artist management? Drawing upon original research, this shortform book explores and evaluates motivation, remuneration and equity stakes within the music industries.
The author ponders the apparent managerial exodus from the music industries and whether this brain drain could be addressed by providing better remuneration via equity. Based on evidence from Australia, the book illuminates how pay in this sector has remained flat despite increasing responsibility.
Emphasising the quality of the subjective experience of music artist managers, this concise book provides readers with new insights into the important role managers play in the music business. The result is a book that will be useful reading for academics and reflective practitioners.
Introduction 1. What is music artist management? 2. Managers in the music business: A theoretical framework 3. Management work in the music business: Issues and challenges 4. The ever-expanding role of music artist managers 5. New models for music artist manager retention. Conclusion
Biography
Guy Morrow is Senior Lecturer in Arts and Cultural Management at the University of Melbourne, Australia.
