1st Edition
Public Relations As Activism Postmodern Approaches to Theory & Practice
Preface
Chapter 1 Postmodernity, Postmodernism, and Public Relations
Chapter 2 Postmodern Ethics as a Foundation for Public Relations Activism
Chapter 3 A Postmodern View of Public Relations History
Chapter 4 Power and the Public Relations Function
Chapter 5 Public Relations and the Postmodern Turn in Organization Theory
Chapter 6 Public Relations Knowledge and Research in Postmodernity
Chapter 7 Activism as the Postmodern Agency of Public Relations
Biography
Derina R. Holtzhausen is Dean and Professor in the College of Fine Arts & Communication at Lamar University, USA. Her published work has appeared in Journal of Public Relations Research, Journal of Communication Management, Communicatio, Journal for Global Competitiveness, and Women in Language, among others. She is a founding editor of the International Journal of Strategic Communication.
"[Holtzhausen's] new book, Public Relations As Activism: Postmodern Approaches to Theory & Practice, serves to both encapsulate current thinking and moves the conversation forward, in particular by looking at the use of public relations through the years as a means of activism. With a clear and accessible approach, she discusses the application of postmodern theories and perspectives in the context of some bracingly diverse topics, ranging from ethics, history and organisations to power, knowledge and research." - Communication Director
