The Routledge Communication Series covers the breadth of the communication discipline, from interpersonal communication to public relations, offering textbooks, handbooks, and scholarly reference materials.
The Media Handbook A Complete Guide to Advertising Media Selection, Planning, Research, and Buying
The Routledge Handbook of Family Communication
The Routledge Handbook of Health Communication
Handbook of Risk and Crisis Communication
The Global Journalist in the 21st Century
Statistical Methods for Communication Science
Communication Research Measures A Sourcebook
Media Education Assessment Handbook
By Richard M. Perloff
June 30, 2023
The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society. This edition continues its accessible and detailed illustration of the theoretical underpinnings of persuasive communication through contemporary and ...
By Carl Botan, Erich Sommerfeldt
February 22, 2023
This important book chronicles, responds to, and advances the leading theories in the public relations discipline. Taking up the work begun by the books Public Relations Theory and Public Relations Theory II, this volume offers completely original material reflecting public relations as practiced ...
By Helen Katz
July 07, 2022
The eighth edition of The Media Handbook continues to provide a practical introduction to the media planning and buying processes. Starting with the broader context in which media planning occurs, including a basic understanding of competitive spending and target audiences, the book takes readers ...
By Anita L. Vangelisti
December 28, 2021
This third edition again brings together interdisciplinary contributions to provide a comprehensive and multifaceted resource that reflects the breadth and depth of research on family communication and family relationships. Chapters continue to address theoretical and methodological issues ...
By Teresa L. Thompson, Nancy Grant Harrington
September 30, 2021
A seminal text in the field, this new edition of The Routledge Handbook of Health Communication provides students and scholars with a comprehensive survey of the subject’s key research foundations and trends, authored by the discipline’s leading scholars. The third edition has been completely ...
By Robert L. Heath, H. Dan O'Hair
June 18, 2010
The Handbook of Risk and Crisis Communication explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic perspectives. Recognizing that risk is a central feature of our daily lives, found in relationships, ...
By David H. Weaver, Lars Willnat
July 11, 2013
The Global Journalist in the 21st Century systematically assesses the demographics, education, socialization, professional attitudes and working conditions of journalists in various countries around the world. This book updates the original Global Journalist (1998) volume with new data, adding more...
By Andrew F. Hayes
November 26, 2015
Statistical Methods for Communication Science is the only statistical methods volume currently available that focuses exclusively on statistics in communication research. Writing in a straightforward, personal style, author Andrew F. Hayes offers this accessible and thorough introduction to ...
By Rebecca B. Rubin, Philip Palmgreen, Howard E. Sypher
July 24, 2009
The development of communication as a discipline has resulted in an explosion of scales tapping various aspects of interpersonal, mass, organizational, and instructional communication. This sourcebook brings together scales that measure a variety of important communication constructs. The ...
By William G. Christ
May 17, 2016
Assessing media education is a formidable task because both assessment and media education are complex and controversial concepts. Assessment, which can take place at the individual student, class, sequence, program, department or unit, and university levels, is questioned in terms of reliability, ...
By Robert O. Blanchard, William G. Christ
August 26, 2016
This book provides academic reformers with a blueprint for tackling the upheaval facing media education. It calls for a new professionalism that rejects the status quo, reflects the mission and diversity of individual programs, and demands a redefinition of both traditional media studies and the ...
By Carl W. Roberts
May 13, 1997
This book provides descriptions and illustrations of cutting-edge text analysis methods for communication and marketing research; cultural, historical-comparative, and event analysis; curriculum evaluation; psychological diagnosis; language development research; and for any research in which ...