Sustainable Fashion Management

Foreword

Part 1 – Management of Sustainable Fashion

1. Emergence Of Sustainability And Its Management In The Fashion Industry

1. Management – art and science
2. Sustainability – definitions and meaning
3. Sustainability in fashion and sustainable fashion
4. Importance of sustainable fashion in the 21^st century

Chapter 2

2. Sustainable Fashion – Company Perspective

1. Sustainability as a strategy
2. Issues in the fashion industry surrounding sustainable fashion
3. Case study - Understanding sustainability and value – the example of We Are Knitters

Chapter 3

3. Sustainable Fashion – consumer view

1. Sustainable fashion and consumer perceptions
2. New developments in sustainable fashion

Chapter 4

4. Circular economy

1. Evolution of the circular economy
2. Case study: Thinking outside the box – the example of Freitag
3. Business model innovations
4. The circular economy – zero waste fashion

1. Zero Waste Fashion – Pre-consumer Approaches
2. Zero Waste Fashion – Post-consumer Approaches

5. Opportunities and barriers to the circular economy
6. Case Study: Circularity in the Fashion Industry – The example of Hetty Rose

2.1 New system understanding for design

2.1.1 Redesigning industrial design processes

2.2. Design for a circular economy

2.2.1. Intentional design for recycling

2.2.2 Design for alternative business models

1. Slowing down the fashion system through design

1. Slow fashion and garment lifetimes
2. Designing value for secondhand fashion

1. Designing carbon-neutral fashion

1. Responsibility, safety, and risk management
2. Transparency and code of conduct
3. Clean chemistry and ethical fashion
4. Control, trust, and crisis management

1. Fashion design in a new paradigm

3.1.1 The current scenario for fashion retail: from multichannel to omnichannel

3.1.1.1 The role of technology in omnichannel retailing

3.1.1.2 Consumer’ intake about the use of technology

3.1.1.3 Digital channels

3.1.2 The use of technology to promote sustainable behaviours

3.1.3 The importance of sustainability communication

3.2 Digital Sustainability

3.2.1 Introduction

3.2.2 The impact of online shopping: returns

3.2.3 The nature of online shopping: the importance of touch and vision

3.2.4 The role of specific technologies

3.2.5. Sustainability communication and digital channels

3.2.6. Key developments and industry practices

3.3 Digital Fashion

3.3.1. What is digital fashion?

3.3.1.1 Digital Fashion

3.3.1.2 Non fungible tokens (NFTs)

3.3.1.3 Digital Fashion Marketplaces

3.3.1.4 The Metaverse

3.3.1.5 Digital Fashion Shows

Part 4: Material Innovations in Sustainable Fashion

4.1 Fibre Selection

4.1.1. 20^th Century Production

4.1.3. 21^st Century Developments

4.1.4. Case Study Task - Alternative fibres for textile production - Bananatex®

4.2 Fabric Creation

4.2.1 Preparation of Raw Materials

4.2.2 Woven Fabrics

4.2.3 Knitted Fabrics

4.2.4 Nonwoven Fabrics

4.2.4.1 Leather

4.2.4.2. Case Study Task – The knitted jumper that used to be a pair of woven jeans – Innovations in Fabric Construction by We Are Knitters

4.3 Fabric Finishes and Surface Design

4.3.1 Fabric Colouration – Overview

4.3.2 Fabric Preparation

4.3.3 Application of Colourants

4.3.4 Innovative Approach to Colouration

4.3.5 Case Study – Sustaina-jeans Innovation Capsule

Biography

Claudia E. Henninger is Senior Lecturer in Fashion Marketing Management at the University of Manchester, UK.
 

Kirsi Niinimäki  is Associate Professor in Design at Aalto University, Finland.

Marta Blazquez is Senior Lecturer in Fashion Marketing at the University of Manchester, UK.

Celina Jones is Lecturer in Fashion Technology at the University of Manchester, UK.

'We live in times of super complexity, due to a multitude of understandings in an unknowable world. There has never been so much interest in fashion and sustainability; hardly surprising due to fashion’s industrial and social activity being directly and indirectly complicity in climate change, biodiversity loss, social inequality and wellbeing concerns. However, we are very far from having learnt how to thrive as humans in a more than human world. This book takes a much-needed, pragmatic and illustrative approach to fashion as a professional practice that connects a range of disciplines. It informs decision-making and idea-generation for a range of learners that can be applied across and beyond fashion’s activities.'

Dilys Williams, Professor of Fashion, Design and Sustainability, Director Centre for Sustainable Fashion, a UAL research centre based at London College of Fashion.