1st Edition
Television and Children Program Evaluation, Comprehension, and Impact
264 Pages
by
Routledge
This book addresses the subject of children and television -- how they view it, what they think of specific programs, and how these likes and dislikes affect learning of the content presented. Broad in coverage, it looks at evaluation, comprehension, and impact in the drama, information and entertainment domains. In all cases, demographic and background experiences and knowledge are assessed for... Read more
Contents: Preface. Introduction. The Research. Children's Evaluation and Comprehension of Drama Programs. Impact of Drama Programs on Children's Knowledge, Beliefs and Attitudes. Science Programs With Single Themes: Evaluation, Comprehension, and Cognitive Impact. Multitopic Science Magazine Shows: Evaluation, Comprehension and Cognitive Impact. Children's Perceptions of and Learning From TV, Entertainment (Quiz) Programs. Interpreting the Cognitive Impact of Television.
Biography
Brian R. Clifford, Barrie Gunter, Hugh M. Culbertson, Jull L. McAleer
"...recommended for undergraduate and graduate collections in media studies as an exemplar of meticulously designed, executed, and presented media research..."
—CHOICE
