124 Pages
by
Routledge
122 Pages
by
Routledge
124 Pages
by
Routledge
Also available as eBook on:
Entrepreneurship is a fundamental business discipline and a phenomenon that drives economic growth globally. This shortform textbook focuses on the absolute essential elements of the field, covering theory and practice.
Illuminating the development of entrepreneurship, the author also concise introduces the entrepreneurial personality and some of the additional hurdles faced by female and... Read more
1. Introduction 2. Entrepreneurship: Theories and Context 3. The Entrepreneur: Characteristics and Personality 4. Female Entrepreneurship 5. Enterprise Culture 6. Opportunity Recognition 7. Entrepreneurial Strategies
Biography
Nerys Fuller-Love is Reader in Business and Head of the Law School at Aberystwyth University, Wales
