The Business of Sports: Off the Field, in the Office, on the News, 3rd Edition (Paperback) book cover

The Business of Sports

Off the Field, in the Office, on the News, 3rd Edition

By Mark Conrad


454 pages

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pub: 2017-02-27
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The Business of Sports provides a comprehensive foundation of the economic, organizational, legal and political components of the sports industry. Geared for journalism, communication and business students, but also an excellent resource for those working in sports, this text introduces readers to the ever-increasing complexity of an industry that is in constant flux. Now in its third edition, the volume continues to offer a wealth of statistics and case studies, up to date with the newest developments in sports business and focused on cutting-edge issues and topics, including the many changes in international sports and the role of analytics in decision-making and tax rules that have a major effect on athletes and teams.

Table of Contents

Introduction: What Makes Sports a Unique Business?

Chapter 1 – The Structure of Professional Team Sports

Chapter 2 – The Structure of Individual Sports

Chapter 3 – The Structure of College and High School Sports

Chapter 4 – The International Sports System

Chapter 5 – Sports Contracts

Chapter 6 – Labor Relations in Sports

Chapter 7 – Sports Agents

Chapter 8 – Team Relocation and Facility Issues

Chapter 9 – Sports Gambling

Chapter 10 – Analytics in Sports

Chapter 11 – Sports Injuries

Chapter 12 – Performance-Enhancing Drugs in Sports)

Chapter 13 – Discrimination in Sports

Chapter 14 – Intellectual Property and Sports

Chapter 15 – Traditional and New Media in Sports

Chapter 16 – Taxation and Sports

About the Author

Mark Conrad is Associate Professor of Law and Ethics at Fordham University’s School of Business Administration, where he is also the director of the Sports Business Program.

About the Series

Routledge Communication Series

The Routledge Communication Series covers the breadth of the communication discipline, from interpersonal communication to public relations, offering textbooks, handbooks, and scholarly reference materials.

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
LANGUAGE ARTS & DISCIPLINES / Communication Studies
SOCIAL SCIENCE / Media Studies