1st Edition

The Theatre Leader’s Playbook Tools for Teaching, Directing, and Running the Business Behind the Curtain

By Tony Cimino-Johnson Copyright 2026
390 Pages 2 B/W Illustrations
by Eye On Education

390 Pages 2 B/W Illustrations
by Eye On Education

This guide provides actionable advice for leading a successful drama program that builds educational theatre into a thriving creative community. It acknowledges the role of the theatre leader as both educator and business manager, including content on pedagogy, performance, and directing alongside key administrative skills. The structure of this book reflects the realities of a busy program... Read more

Introduction: The Theatre Educator’s Balancing Act  Part 1: Laying the Foundation  1. Understanding Your Ecosystem  2. Mission and Vision  3. Conducting a SWOT Analysis  4. Building a Theatre Education Community  5. Starting a Program from Scratch, Revitalizing a Program, or Making the Program Your Own  Part 2: Building the Business Framework for Your Theatre Program  6. Creating a Budget and Fundraising  7. Creating a 1-3-5-10 Year Business Plan  8. Branding and Marketing Your Program  9. Booster Programs, Parent Involvement, and Volunteer Leadership  10. Safety and Risk Management  Part 3: Running A Successful Program  11. Developing Student Leadership  12. Communication  13. Creating a Season  14. Production Management Made Simple  15. Post-Production and Reflection  16. Inclusive Practices in Theatre Education  17. Sensory-Friendly Performances  18. Elementary Preview Performances  Part 4: Sustaining and Growing Your Program  19. Building Relationships with Administrators and School Boards  20. Advocacy and Community Outreach  21. Avoiding Burnout  22. Final Thoughts, Your Legacy    

   

 

   

Biography

Tony Cimino-Johnson is a Tony Award–honored theatre educator, arts advocate, Broadway Investor, Producer, and Professional Director with over 20 years of teaching experience while serving in various arts administrative roles throughout the country.