1st Edition

Time and Alcohol It’s Five O’Clock Somewhere!

Edited By Peter J. Howland Copyright 2025
232 Pages 9 B/W Illustrations
by Routledge

232 Pages 9 B/W Illustrations
by Routledge

232 Pages 9 B/W Illustrations
by Routledge

The purposeful production, exchange, and consumption of alcohol, like all human endeavour, is always a matter of time and temporality – and ranges from the universality of Einsteinian space-time relativity through to species-specific nature times and the myriad of anthropocentric constructs of nature time and of social times/temporalities. Thus time and temporality is an integral variable in all... Read more

List of Illustration

List of Contributors

Acknowledgements

Series Editor Introduction

 

Introduction

 Peter J. Howland

 

1.         Times and Temporalities: Labouring Between Nature and Society

Peter J. Howland

 

2.         Accounting for Lost Time: Alcohol and Its After-Effects in English Diary-Keeping

(c. 1660 – 1760)

Tyler Rainford

 

3.         Nipping and tippling: How ‘petty but perpetual drinking’ caused moral panic in

late Victorian Britain

Graham Harding & Jennifer Wallis

 

4.         Wine and the Disruption of Time: The French Revolution

Rod Phillips

 

5.         ‘Me time’ or Coping Mechanism? Women, alcohol and gendered modes of

‘time out’

Emily Nicholls

 

6.         The Two Wine O’Clocks: (Un)Timely Meditations on Gendered Alcohol Consumption

David Inglis & Anna-Mari Almilia

 

7.         Intergenerational Drinking Histories, Times and Geographies

Samantha Wilkinson & Catherine Wilkinson

 

8.         The Influence of Seasonality on the Beer Brewing Process

Judith Boyle

9.         Grapevines and Winemakers: Nature Time, Labour Agencies and Commercial Agrarian Temporalities

Peter J. Howland

 

10.       Making Time with Microbes

Nikolai Siimes

 

11.       Fiesta time: Beer exchange and temporal pressures in the Southern Peruvian Andes

Corinna Howland

 

12.       Liquor of Rongmei Naga: Brewing jouju in the village against colonial and post-colonial state

Richard Kamei

 

13.       We are When We Drink: Wine, Temporality, and Performativity in the Iranian Diaspora

Amir Sayadabdi

 

14.       Time, Body Technique, and Aged Flavour in Producing Puer Tea in the Xishuangbanna Region, China

Xiangchun Zheng & Gangai Huang

 

Index

Biography

Peter J. Howland is a former tabloid journalist by mistake, an anthropologist by training, a sociology lecturer at Massey University, Aotearoa New Zealand, by occupation, and a neo-Marxist by analytical and moral compulsion. He has long-standing research interests in wine production, consumption, and tourism and their role in the evolving constructions of middle-class identity; distinction; leisure; elective sociality; constructions of place and reflexive individuality; gifting and commodity economies; and so on. In 2019, he was appointed as a founding editor of the series Critical Beverage Studies for Routledge UK.