1st Edition
Sustainability and Luxury Management
216 Pages
30 B/W Illustrations
by
Routledge
216 Pages
30 B/W Illustrations
by
Routledge
216 Pages
30 B/W Illustrations
by
Routledge
Also available as eBook on:
Recently, sustainability has become a focal point for companies across all sizes and sector, and the luxury industry is no exception. This shift reflects a growing awareness of the environmental, social, and community impacts of business activities. However, integrating sustainability into the luxury industry poses unique challenges due to the apparent mismatch between luxury and sustainability.... Read more
1. The evolution of luxury: from unnecessary to customer-centric 2. Sustainability and luxury: is there a match? 3. A strategic approach for managing sustainability in the luxury market 4. Social reporting and the impact of CSR practices on luxury companies’ financial performances 5. communicating CSR in the luxury market 6. the best practices for a sustainability approach: case studies from different luxury segments
Biography
Fabrizio Mosca is a Full Professor of Corporate, Business Strategy and Marketing at the University of Torino, Italy.
Valentina Chiaudano is a research fellow and lecturer in Marketing and Sustainability Management at the University of Turin, Italy.
