1st Edition

The Rise of Positive Luxury Transformative Research Agenda for Well-being, Social Impact, and Sustainable Growth

Edited By Wided Batat Copyright 2023
260 Pages 18 B/W Illustrations
by Routledge

260 Pages 18 B/W Illustrations
by Routledge

260 Pages 18 B/W Illustrations
by Routledge

Offering a holistic approach to positive luxury, this comprehensive book provides a novel framework grounded in the new paradigm of Transformative Luxury Research (TLR) stream. TLR helps luxury businesses and researchers develop in-depth knowledge about the mechanisms and factors that shape the future of positive luxury thinking and doing while promoting collective and individual well-being... Read more

List of Figures

List of Tables

List of Photographs

List of Contributors

Preface

About the Author

PART ONE - Transformative Luxury Research (TLR) to promote positive luxury

  1. Building the foundations of Transformative Luxury Research (TLR): an agenda for the future of "positive luxury"
  2. Wided Batat

  3. The new ethical consumer: the coming consumer mandate for inclusive and innovative luxury fashion practices that support social well-being

         Monica Mendini, Paula C. Peter, Heather Honea, and Martina Grasso

  1. How could well-being-centered business strategies increase competitiveness and innovation among luxury firms?

          Fabrizio Mosca and Valentina Chiaudano

 

PART TWO - Advancing Transformative Luxury Research (TLR) to achieve well-being, social impact, and innovation

 

  1. Cultural-based authenticity and luxury as a bridge to cultural sustainability, social well-being, and innovation: the case of Giuditta Brozzetti’s textile workshop
  2. Silvia Ranfagni

  3. Luxury influencer marketing and subjective well-being: how influencers’ flaunting of luxuries impacts evaluations of the self and the endorsed brand
  4. De Veirman Marijke and Hudders Liselot

  5. Consumers’ emotional reactions to responsible luxury: implications for consumer well-being and luxury businesses’ social impact
  6. Francine Espinoza Petersen and Dikla Perez

  7. Sustainable luxury tourism and food waste management: a case study of all-inclusive luxury resorts
  8. Martin Gannon, Babak Taheri, Bendegul Okumus, and Ibrahim Giritlioglu

  9. Montblanc’s responsible entrepreneurship via the art of "writing": Contributions to social well-being and innovation
  10. Shin’ya Nagasawa

  11. How does second-hand luxury enhance Gen Z consumers’ well-being? A Transformative Luxury Research (TLR) approach
  12. Inas Khochman and Wided Batat

     

    PART THREE - The role of Transformative Luxury Research (TLR) in promoting positive luxury thinking and doing

     

  13. Luxury from a developing country perspective and consumer well-being: a new agenda for academia and businesses
  14. Pallab Paul and Alex Yao

  15. Luxury food experiences: a proposition of a conceptual framework for food innovation and well-being
  16. Nabanita Talukdar

  17. Corporate purpose and employee well-being in the luxury industry: conceptual foundations and recommendations for the Swiss watch sector

          Fabio Duma, Dina Khalifa, and Jule Schäfer

 

Index

Biography

Wided Batat is Professor of Marketing, Entrepreneur, and International keynote Speaker. She is the founder of the modern experiential marketing mix and its 7Es tool, as well as the Transformative Luxury Research (TLR) stream to help luxury businesses embrace positive luxury and sustainable growth while promoting collective and individual well-being.