This series reports on research developments and advances in the rapidly growing area of hospitality and tourism. Each publication in this series presents state-of-the-art information on specialized topics of current interest. Experts in respective field author/edit publications in the series. These one-of-a-kind publications are valuable resources for academia as well as for professionals in the industrial sector. Based on the demand for information, Apple Academic Press has taken the responsibility to provide this valuable research information. Each book under the series focus es on a single specialized topic, which should serve as an independent encyclopedia of information.
Dynamics of the Tourism Industry Post-Pandemic and Post-Disaster Perspectives and Strategies
The Hospitality and Tourism Industry in ASEAN and East Asian Destinations New Growth, Trends, and Developments
Tourism in Turkey A Comprehensive Overview and Analysis for Sustainable Alternative Tourism
Tourist Behavior Past, Present, and Future
Small Island and Small Destination Tourism Overcoming the Smallness Barrier for Economic Growth and Tourism Competitiveness
Chinese Outbound Tourism 2.0
By Gül Erkol Bayram, Anukrati Sharma
February 13, 2024
The tourism industry is one of the most fragile industries because it can be significantly impacted by outside forces, such as pandemics and health scares, natural disasters and catastrophes, economic crises, political recessions and wars, and more, especially epidemics that occur on a global scale...
By Mary Schreiber Swenson, Amit Bansal
January 09, 2024
Medical, Dental, and Wellness Tourism: A Post-Pandemic Perspective offers a thorough and informative guide to medical travel and tourism for the treatment of health-related issues. The book first defines medical, dental, and wellness tourism and travel for treatment and then goes on to look at the ...
By Umendra Narayan Shukla, Sharad Kumar Kulshreshtha
January 09, 2024
This new volume takes an in-depth look at the post-COVID tourism and hospitality scenario and how the industry has adapted to the new normal. With chapters from authors from over a dozen countries, the book shares information and experiences on how diverse hospitality and tourism sectors ...
By Raouf Ahmad Rather
October 13, 2023
Responding to the rapidly changing business landscape (including advances in social media and information technology) and the COVID-19 pandemic where customers, visitors, or tourists have become more connected, accessible, and informed than ever before, many brands and firms are investing in brand ...
By Jinlin Zhao, Lianping Ren, Xiangping Li
September 25, 2023
This new volume addresses the growing interest to understand tourism and hospitality in Southeast and South Asia, two regions that have seen tremendous growth in international tourists in recent years. It explores the current development of hospitality and tourism industry in the regions of Hong ...
By Ahmet Salih İkiz
September 25, 2023
Tourism in Turkey: A Comprehensive Overview and Analysis for Sustainable Alternative Tourism is an informative study that analyzes the Turkish tourism from a variety of different perspectives and sheds light on its vast economic and social impacts. The volume takes into account Turkey’s popularity ...
By Narendra Kumar, Bruno Barbosa Sousa, Swati Sharma
December 22, 2022
Studying tourist behavior—what tourists do, what their preferences are, etc.—provides helpful information for designing new tourism products, for policymaking, and for developing effective tourism marketing strategies. This informative volume offers a diverse selection of chapters on research ...
By Frederick J. DeMicco, Ali A. Poorani
October 27, 2022
This new volume, which complements the editors’ earlier volume Medical Travel Brand Management: Success Strategies for Hospitality Bridging Healthcare (H2H), explores the multitude of medical travel services and discusses the integration of traveling medical guests with destination providers, ...
By Surabhi Srivastava
October 01, 2022
This volume provides a comprehensive account of the valuable tangible and intangible benefits of the development of heritage tourism. Tourism development is widely acknowledged as a crucial tool to foster the development of rural and urban areas. To this end, this book presents nine case ...
By Robertico Croes
June 30, 2022
This unique and thoughtful book considers the tourism specialization, economic growth, and tourism competitiveness of a very specific type of tourism: small islands practicing warm water island tourism. This new book thoroughly examines the phenomenon of why some small island destinations have been...
By Xiang (Robert) Li
March 31, 2021
Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry’s recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 ...
By Bindi Varghese
March 31, 2021
This volume highlights a broad selection of valuable research work by renowned professionals and scientists from academia and the travel industry, bridging academic perspectives and research with practical applications. It provides a wide-ranging vision of a multitude of trends in the global travel...